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One mission.
One memory.
Every day.
Rally gives you one daily challenge — go outside, make something, try something new. You complete it with a photo. That photo becomes a permanent memory. No feed. No scrolling. Just one thing that gets you off your phone.
Free to start · $2.99 one-time unlock · No subscription required
Design Philosophy
Principles enforced in the code.
These aren't marketing promises. They're real constraints built into how the app works.
No feed
The Today tab has one mission card. The app is not designed to be opened more than once a day.
Photo is required
You cannot complete any mission without a photo. The image is the proof the memory was made.
Your level never resets
Personal XP accumulates forever. Every memory counts permanently.
Features
Built Around Real Life
Rally isn't another app that keeps you scrolling. It gives you a reason to put your phone down and create memories worth keeping.
Daily Missions
One new mission drops every morning at 6 AM. Complete it before midnight with a photo. No photo, no completion — the image is the proof the memory was made.
Squads
Invite friends or family to a private squad. Each squad gets its own daily mission, a squad chat, and a creativity vote. Squad missions earn double XP — the bonus is for doing things with people, not for opening the app more.
Memories
Every completed mission builds your permanent photo grid. Photos back up to the cloud and survive reinstalls. Your level and XP never reset — every memory counts permanently.
Community Rallies
Join challenges hosted by local businesses, universities, and organizations. Complete the challenge, earn bonus XP, and claim any promo code offered.
Mission Catalog
Every Day Is Different
60 rotating missions across Photography, Fitness, Food, Nature, Creativity, and Adventure. Each written with a narrative — the emotional reason to go do it.
Find something heart-shaped.
Take a photo as proof. It lives in your memories grid forever.
Recreate a childhood photo.
Take a photo as proof. It lives in your memories grid forever.
Watch a sunrise.
Take a photo as proof. It lives in your memories grid forever.
Find the best taco in town.
Take a photo as proof. It lives in your memories grid forever.
Take a photo with a mural.
Take a photo as proof. It lives in your memories grid forever.
Create the funniest squad selfie.
Take a photo as proof. It lives in your memories grid forever.
Three Ways To Play
Play Your Way
Solo
Complete daily missions by yourself, earn XP, unlock achievements, and build your personal streak. Your level never resets — every memory counts permanently.
Squads ⭐
Invite friends or family into a private squad. Each squad gets its own daily mission. Submit your photo proof, vote on the most creative submission, and earn double XP for doing things together.
Community Rallies
App-wide challenges open to every Rally user. Organizations and brands sponsor a challenge — users complete it, photograph their proof, and earn bonus XP. A new way to engage your community in the real world.
Pricing
Simple, honest pricing.
Start free for 7 days. Unlock everything once for $2.99 — or go Pro for cloud backup and advanced features.
Free
$0
7-day free trial included
- ✓Daily missions
- ✓Your first squad
- ✓Memories grid
- ✓Badges & achievements
- ✓Daily notification + widget
Rally+
$2.99
One-time · No subscription · Ever
- ✓Everything in Free
- ✓Weekly Challenges
- ✓Community Rallies
- ✓Unlimited Squads
- ✓Restore on any device
Rally Pro
$3.99/mo
or $29.99/yr · Save 37%
- ✓Everything in Rally+
- ✓Cloud Backup
- ✓AI Memory Books
- ✓Annual Photo Book
- ✓Advanced Statistics
- ✓Family Accounts
Progress
Build Your Legacy
Every completed mission earns XP. Every streak unlocks achievements. Every Rally builds a story worth remembering. XP cannot be bought — only earned by doing real things.
PRIVACY
Your Privacy Matters
Rally was built to create memories, not collect unnecessary personal information. We use secure authentication, protect your data, and never sell your personal information.
Read Rally Privacy PolicyTERMS OF USE
Know Your Rights
Before using Rally, please review our Terms of Use. They explain subscriptions, user content, acceptable use, account deletion, and other important information.
Read Rally Terms of Use